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Book Description
The definitive companion for copywriters offering guidance and inspiration for producing captivating copy at a glance
Marketers, creative writers, and individuals for whom copywriting forms part of their job are often required to produce innovative and engaging copy in a short space of time. Creativity is not always to hand, and therefore on some occasions additional help is required to find the right phrase, description or slogan. Gabay’s Copy (more…)
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